importance of having lots of Instagram
followers
What is the importance
of having lots of Instagram followers?
Debates have raged
back and forth on Instagram about quality versus quantity as Instagram has been
used to monetize many businesses from Dell, Threadless, and Zappos to the
countless number of small businesses using the service to increase their brand
around the world. Here are the 2 reasons why having large numbers make sense
and the 2 reasons why it all comes down to quality . Big is not always better,
unless it is perceived as better. Say what? For me having 20,000 followers is
does not matter, except for the extra perceived business value that comes with
the statement. That could be the tipping point for a business deal,
partnership, etc. What I am saying is that it is not important to me, but it
could be important to someone else and in the world of business that is
important.
For example, you are
in marketing and want to bring in a big company as a client. You have done a
great pitch and maybe need one last item to sweeten the deal. They ask,
"What do you know about social media ".
Going with the ideas
of traditional media, if you have an ad that goes out to 100,000 people and.1%
call you back and buy your product then you are happy. Take that to the next
level with social media. Instead of doing 1 ad that gets you 100 people buying
your product, you can do 30 ads to 100,000 people and maybe 1000 people to buy
your product that month. The funny thing is that to an extent that does bring
in extra business, because you will always find someone to buy a quality
product from an established brand. At the same time, I know that there are
tremendous opportunity costs being lost.
So now that we have
the argument for quantity, let us take a look at quality:
Actively
follow other people on Instagram.
Start your networking
efforts by becoming a follower of the people you admire in your industry. Read
their Posts to get a sense of who they are and what their objectives are on Instagram
or you can easily buy instagram
followers . It is a good idea
to follow as many people in your industry or sector as possible. Once you have
found people and started to follow them, it will give them the opportunity to
see both your good content and your online presence. They are then more likely
to reciprocate and follow you back, as will many of their followers who could
even turn out to be potential customers.
Place
your Instagram name in mass media campaigns
If you place adverts
in magazines, on television or radio, you need to make sure your Instagram name
is there for all to see and hear. Simply add the # (hashtag symbol) followed by
your company's name or promotion and people will follow you.
Keep
your posts short enough to Post.
Posts are the only way
to get noticed by people who don't follow you, but you must make your posts
easy for others to Post. So keep your Posts short enough for people to be able
to add the RT symbol and your username ("RT @yourcompanyname"). So
for example, let's say your name is 14 characters long you will also need to
include the space. That means, in order to be Postable, your Post can be no
longer than 126 characters (140-14=126).
Have
your Instagram link on Facebook
Almost everybody uses
Facebook, so make it easy for them to hop over to your Instagram account when
they visit your Facebook profile. The ideal place would be in the
"About" section.
Post
often
Picture Instagram as a
constant, fast flowing stream. Posts flow past and are often never seen again.
Therefore, you need to keep your Posts flowing so that you are not forgotten.
Be obvious. Stand out in the crowd and you will get a lot more followers or Buy Instagram Followers Australia .
Link
to Instagram from LinkedIn.
Having a Instagram
link on your LinkedIn account is perfect. You're allowed three links on
LinkedIn profile, so make sure that one of them is your Instagram account. It
will be ideal for networking, especially with the movers and shakers in your
industry.
Reply
to others publicly.
I used to reply to
people via Direct Message, thinking what I had to say was irrelevant to most of
my followers. Because I wasn't replying in public, this made me look unsociable.
So now, I reply almost exclusively in public, and really, the only people who
see those messages are those who follow both me and the person I am replying to
which is only a small subset of my followers. By doing that, my Posts are
sociable but not annoying.
Be
generous when linking to, and Posting, others.
Instagram promotes a
culture of sharing. The more you link to others, the more people will
reciprocate, and that's precisely what must happen for you to grow your
follower count. You need others to introduce you to their followers. However,
don't ask for a Post too regularly. Once in a while is okay but if you simply
post content worth Posting, people will gladly do it for you without having to
ask!
These tips will really
help to boost your follower numbers and we hope they give you some inspiration.
Having said that, you need to remember: If you are at the beginning of your Instagram
journey, nobody is really going to be paying much attention to you.
Initially your posts
will be lost in a sea of other messages that are competing for attention, but
on the plus side there are not going to be too many people who will see your
messages until you build up a large following, so this is the perfect time to make
a few mistakes.
Remember:
Instagram takes a lot of work, has a bit of a steep learning curve and can be a
pretty scary place to be on day one. There are all of those confusing
characters and symbols, strange shortened links, pressure to follow people you
don't know and so many daunting acronyms and buzz words, not to mention the
hashtag. We
are one of the best social media service provider in Australia Buy Instagram Followers Australia from us and become popular
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